{"product_id":"hvmn-ketones","title":"HVMN Ketone Ester","description":"\u003cp\u003e\u003cspan style=\"background-color: #ffff00;\"\u003eUPDATE:  HVMN Ketone Ester is currently out of stock.  Register below to be alerted when it is back. In the interim, please consider \u003cstrong\u003e\u003ca href=\"https:\/\/thefeed.com\/collections\/ketoneaid\"\u003eKetonaid KE1 and KE4\u003c\/a\u003e\u003c\/strong\u003e as an alternative. \u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e---\u003c\/p\u003e\u003cp\u003eEver wonder what it would be like to have something like \"rocket fuel\" in your back pocket to give you that boost you need during a long run or that fast group ride?  Well....enter HVMN Ketone.  HVMN Ketone is the world’s first ketone ester, a sports drink shown (\u003cem\u003evia scientific data\u003c\/em\u003e) to improve performance and recovery.  So you are likely asking - what exactly is a ketone drink, and why do I want it?\u003c\/p\u003e\u003cp\u003eKetones are produced by the body from fat breakdown when it has experienced extended periods of starvation or lack of carbohydrates. These ketones provide an alternative source of fuel to glucose (what carbohydrates break down into).\u003c\/p\u003e\u003cp\u003eBoth carbs and ketones provide fast energy to power the brain and muscles, but ketones require 28% less oxygen to be used as fuel compared to carbohydrates. This means you can get more energy and have more oxygen available for your working muscles during exercise. It's a win win!\u003c\/p\u003e\u003cp\u003eAlthough ketones can be beneficial for performance, naturally producing ketones requires you to follow a strict low-carb diet, which can be detrimental to endurance performance. This ketone drink, developed by scientists at Oxford and NIH, helps you elevate your blood ketone levels beyond anything you can achieve with a restrictive diet, while still allowing you to take in the carbs you need for performance. \u003c\/p\u003e\u003cp\u003eHere are some of the performance benefits of using HVMN Ketones:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIncreased endurance performance:\u003c\/strong\u003e by sparing muscle glycogen stores, lowering blood lactate levels, and increasing efficiency of muscles\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproved muscle recovery:\u003c\/strong\u003e increased rate of glycogen resynthesis (replenishing energy stores) and protein synthesis (rebuilding muscles), decreased muscle breakdown\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhanced cognitive ability: \u003c\/strong\u003eketones can cross the blood-brain-barrier to provide an efficient source of fuel for neurons, allowing you to sustain peak cognitive performance for longer\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSupport fasting and dietary goals:\u003c\/strong\u003e can allow you to stay in ketosis while consuming carbs \u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFDA and WADA compliant with no caffeine, sugar, salt, or fat - it's no wonder that some of the top athletes across a number of sports disciplines are loyal to this fuel source! World Tour Cycling Teams - NFL Athletes and many more stay on top of their game with HVMN Ketone. \u003c\/p\u003e\u003cmeta charset=\"utf-8\"\u003e\u003ch3\u003eHow We Use It\u003c\/h3\u003e\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDepending on the event\/training plan we like to take this 30-45 before our racing begins.  Note - we can take this with other supplements\/gels during our training and racing as well.  This is a great \"add-on\" to the routine. You can take an additional bottle every couple of hours, but be careful not to exceed 3 bottles in 24 hours, so spread them out as needed. It's also a great idea to take one bottle after exercise to promote recovery!\u003c\/span\u003e\u003c\/p\u003e","brand":"HVMN","offers":[{"title":"Single Bottle","offer_id":35282955010199,"sku":"hvmn_ketone_ss","price":38.99,"currency_code":"GBP","in_stock":true},{"title":"3 Pack","offer_id":35282955042967,"sku":"hvmn_ketone_3ct","price":99.0,"currency_code":"GBP","in_stock":true},{"title":"12 Pack","offer_id":35282955075735,"sku":"hvmn_ketone_12ct","price":389.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0446\/5239\/6695\/products\/hvmn-supplements-single-bottle-hvmn-ketone-ester-11478243967039.jpg?v=1596100570","url":"https:\/\/thefeed9938-com.myshopify.com\/products\/hvmn-ketones","provider":"thefeed9938.com","version":"1.0","type":"link"}